them
TREND, one of Lebanon’s largest luxury furniture retailers, faced the challenge of harmonizing a diverse portfolio of international brands, from BoConcept to Hülsta, under a single, cohesive online presence. The brand needed a content strategy that respected each partner brand’s individual identity while reinforcing TREND’s overarching reputation as the MENA region’s destination for premium living and design excellence.
we
- unified social media strategy across a multi-brand portfolio
- thematic campaign development per brand and per season
- premium product storytelling and visual content direction
- consistent design language system across all platforms
- brand partnership integration and co-content management
us
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20 %increase in online engagement across platforms
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10 %growth in followers
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35 %rise in showroom visits driven directly from social media
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Reinforced TREND's position as Lebanon and MENA's leading luxury furniture destination