back
Tadawul Financial Group
them
Operating within Libya’s evolving financial landscape, Tadawul Financial Group faced the challenge of simplifying complex financial services for a diverse Arabic-speaking audience. Their digital identity lacked cohesion and human touch, creating a need for a consistent brand voice that inspired trust, relatability, and confidence in a market where financial literacy is still developing.
we
- full social media communication strategy
- bilingual content creation (Arabic-first, English supported)
- educational and service-driven social storytelling
- brand voice development and messaging framework
- data-backed content timing, tone, and design direction
- campaign management across all active platforms
us
-
40 %increase in follower engagement
-
2 xmore inquiries generated through digital channels
-
35 %rise in brand visibility across social platforms
-
Repositioned TFG from a financial service provider to a recognised digital voice in the MENA fintech space
